If you are just beginning your blogging efforts and have overcome the technical aspect of setting up your blog, you might be wondering, “now what”?
What do I say?
How often do I have to say it?
And will anyone really read it?
One of the most important things you can do for you and your readers is to find your voice.
Readers love to follow those who have passion for what they are doing and can offer a solution to a problem.
Do you know who you are, what you stand for, and where you are going?
Take some time to decide what you are passionate about and become an avid student of that topic.
Are you blogging about social media and how it’s changing the way you find leads?
Have you found the secret to getting more customers and know how to keep them?
What subject do you read about in your spare time? If you are a constant student then you will have an endless amount of content to share.
Do you remember in English class in 7th grade when you had to read a story then write a brief essay or report on what happened or what you learned?
This is where you are going to put this into practice.
When you read, take notes. Write bullet points on the things you want to share with your readers. When you have the big picture, open up a word document and just start typing.
Don’t over analyze, just pretend you have a friend sitting there and you’re telling them what you learned this morning while reading.
You can edit later. No big words or long sentences, just simple ideas that hit home with your readers. Be authentic and open. Not too perfect or know-it-all.
Give the reader something that will help them. A solution to their problem and a human they can relate to.
Commit to a schedule when it comes to posting on your blog. At first you may be able to do 3 or 4 blog post a month. Doing at least one blog post per week will show consistency.
Work your way up to maybe 2 a week. It’s better to have 1 a week of high quality than 5 a week that fall flat with no value to your readers.
Plan your posts for a month at a time. Have 4 or 5 ideas for topics ready to go.
This keeps you from running out of ideas at the last minute. It also gives you a chance to really develop your ideas.
Keep a small notepad (or your smart phone!) handy at all times ready to jot down any ideas that come to mind.
Whatever you do, be YOU!
To Your Success!